Link To Full Story: flippa.com
In order to get started with drop shipping, I typically suggest that etailers have some form of value proposition that can be offered to the vendor or suppliers. The notion that you are going to carry their products and just throw them up on pay per clicks is not very persuasive or compelling. Moreover, competing on the basis of pricing is oftentimes not the best solution either, as it creates a “race to the bottom” scenario with the integrity of the retail pricing of the vendor’s product being degraded. Vendors need to be reassured that you WILL NOT violate the MSRP strategy they have in place. They also need to be reassured that you can provide them with new market share.
My chief recommendation—that has become something of a personal dictum—is that in order to excite interest on the part of a vendor you need to be interesting to them, both in terms of the economics or the peripheral benefits by way of brand exposure and eyeballs.
What this means is that rankings and search engine placements for critical key terms in the vendor’s industry are essential. If you rank in the top 5 for a key terms like “shower rings” then most manufacturers or dealers of shower rings could benefit by having their items up on your site.
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